Posted by Arun Gowda | July 19, 2018
Decode Your UI/UX

  Good UX is Good Business   Test your Website, Mobile App, Gaming Experience, Chatbot Conversations and much more with Affect Lab UX testing. Test at each stage of development,...

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Posted by Arun Gowda | July 18, 2018
Get your own EEG Headset!

"Conduct Research With Your Own EEG Headsets!"   Separate EEG headsets need to be procured by the user to conduct EEG research on the Affect Lab platform. Headsets that are...

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Posted by Uttam Pandey | April 19, 2018
Eye Tracking Infographic


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Posted by Charu Bhatnagar | April 5, 2018
The Story of Tastes: How to Use EEG to Understand Your Consumer Choices

. The food industry is exhibiting manifold growth; multiple brands are competing for a place on your plate. Recipe for sustained growth? A flavor that ‘delights’ the taste buds. With...

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Posted by Ranjan Kumar | October 3, 2017
Decoding consumer emotions with facial expression tracking

"Using Facial Coding To Analyze Customers In This Digital Age"   That’s correct! Conducting surveys and circulating questionnaires among customers are passe in this time and age. Today, understanding customer...

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Posted by Charu Bhatnagar | August 1, 2017
[VIDEO] How to set up Consumer Behavior Research with Affect Lab

Decode user experience by using Brain Wave Mapping & Facial Expression tracking in under 2 minutes. Seriously, it’s that easy.

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Posted by ENTROPIK | July 27, 2017
How can AI be used to bridge the gap between data and human emotions

  Renowned American Futurist Ray Kurzweil once said, "Artificial intelligence will reach human levels by around 2029. Follow that out further to say, 2045, we will have multiplied the intelligence,...

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Why Choose Us?

When most market research techniques rely on what users have to say, it is time to give yours a competitive edge by knowing a customer's unarticulated and unsaid feelings.



Impact on Topline


Setup Time


Emotional Parameters Measured