a/b testing

Decode Your UI/UX

  Good UX is Good Business   Test your Website, Mobile App, Gaming Experience, Chatbot Conversations and much more with Affect Lab UX testing. Test at each stage of development, from Concept Testing, Design and Mock-up Evaluations, A/B Comparison, Standalone … Read More

Product Variant Testing – FMCG

Case Brief: Product A/B testing is one of the most important aspects for a company. Conducted across the complete product life cycle – introduction, growth, maturity and decline, these tests should be able to provide businesses with actionable insights that … Read More