Case Brief: India’s mobile gaming market is all set to cross $400 million by 2022. The number of mobile gamers are also predicted to reach 628 million by 2020 and...
In his classic work on human psychology, The Crowd: A Study of the Popular Mind, Gustave LeBon wrote: “The greater part of our daily actions are the result of...
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When most market research techniques rely on what users have to say, it is time to give yours a competitive edge by knowing a customer's unarticulated and unsaid feelings.
Impact on Topline
Emotional Parameters Measured