Posted by ENTROPIK | September 20, 2017
SALES WARS – big billion day vs the great indian festival

CASE BRIEF:   The eCommerce industry is growing at a rapid rate and the market competition witnessed by consumers is getting more expensive by the day. From free deliveries, special...

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Posted by ENTROPIK | July 28, 2017
Game On: UX testing for Mobile Games

Case Brief: India’s mobile gaming market is all set to cross $400 million by 2022. The number of mobile gamers are also predicted to reach 628 million by 2020 and...

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Byjus
Posted by ENTROPIK | May 11, 2017
Content Presentation – What Works & What Doesn’t

Case Brief: Every student has a different way of learning. They look for different formats of tutorials to find what best suits their consumption. We conducted a study on competitive...

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PaytmFreecharge
Posted by ENTROPIK | May 10, 2017
UX Optimization; Feature Testing for Apps

Case Brief: Understanding what will engage users and bring them back as repeat customers, and identifying the elements that might discourage them from taking an action, can be challenging. UX...

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