As a subset of Artificial Intelligence, Emotion AI is emerging as a resourceful technology in detecting and interpreting human emotional signals. The disruptive technology of emotion recognition is ushering in changes to the consumer insights industry, and market research methods … Read More
Emotion AI Technologies
Entropik’s Emotion AI Tech Enabling Global Brands Decode How Customers Feel About Them
Consumers’ cognitive responses and behaviour towards brand elements, communication and marketing Ads have a significantly greater influence on their purchase intent. While customers may not realize that their emotions drive their purchases, research indicates that 95% of shopping decisions are emotion-driven. Brands … Read More
Entropik’s Emotion AI Tech Helping Brands Win Big by Decoding Consumer Emotions
“In a virtual environment, users can go through a whole shelf, which includes the clients’ package and a bunch of competitor packages. Our Emotion AI Tech tracks exactly where do they look, how much time they spent on a particular package,” says Ranjan Kumar … Read More
Most Talked About Ads in Super Bowl 2021: Entropik’s Emotion Metric Report
A few laughs, tears, a pair of good puns sum up the Super Bowl commercials this year. From Michael B Jordan’s steamy appearance as Amazon’s Alexa to Mila Kunis and Ashton Kutcher’s couple feud over Cheetos, viewers were awed by … Read More
The Evolving World of Conversation over Video and How Emotion AI is Game Changer
Video conversations are becoming more commonplace by the minute. While human beings are naturally well-versed at interpreting body language, non-verbal cues, and nuanced facial expressions, remote video conversations opened an avenue of opportunities for the Emotion AI industry. … Read More
Emerging Technology Trends in HR to watch out for in 2021
Emotion AI tech hold the key by having the ability to compensate for the lack of human touch and the absence of brimming workspaces. Emotion AI has the power to revolutionize the workplace of the future. … Read More
Ad In Review: Entropik Tech Decodes the Heart Tugging Ad from Apple
‘A Climate Change Promise from Apple’, Affect Lab – Emotion AI Platform Decodes the Heart Tugging Creative with Emotion AI Technologies
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Retail Tech Trends: What’s Next in-store for you in 2021?
From rapidly changing customer behavior to logistics issues, retail businesses across the globe are affected by COVID-19. Here’s an infographic displaying the challenges faced by the retail industry, and how new technologies are helping retail brands run the business smoothly and keep the ‘economy’ rolling. … Read More
