Eye Tracking

In The News: Entropik Boosts Emotion-Driven Branding

As a subset of Artificial Intelligence, Emotion AI is emerging as a resourceful technology in detecting and interpreting human emotional signals. The disruptive technology of emotion recognition is ushering in changes to the consumer insights industry, and market research methods … Read More

Entropik’s Emotion Report: Powerful Ads on Women’s Day 2021 that Caught Viewers’ Attention

Fueled by fantasy than reality, ad campaigns often fail to represent and market to women. However, on the occasion of International Women’s Day 2021, Entropik presents to you the latest women-centric ads stirring meaningful conversations through fun, emotional, and offbeat … Read More

Ad In Review ‘Heineken – Back to the Bars’

Heineken’s 60-secs Ad #BacktotheBars, imagines the new normal at clubs in a pandemic-stricken world.Affect Lab deployed the Emotion AI tech to figure out what caught the viewer’s attention, how engaged audiences were to the ad film, and how long did they maintain continuous attention. … Read More

Ad In Review: Behind Nike’s Internet-Breaking Creative #YouCan’tStopUs

Ad In Review: Behind Nike’s Internet-Breaking Creative #YouCan’tStopUs

Nike’s 90 secs the blink-and-you-miss-it ad- ‘You Can’t Stop Us,’ featuring 53 athletes, having 60+ million views on YouTube, let’s unearth the unstated response & reactions from viewers using Emotion AI tech … Read More

Ad In Review: ‘A Climate Change Promise from Apple’, Affect Lab’s Emotion AI Tech Decodes the Heart Tugging Creative

Ad In Review: Entropik Tech Decodes the Heart Tugging Ad from Apple

‘A Climate Change Promise from Apple’, Affect Lab – Emotion AI Platform Decodes the Heart Tugging Creative with Emotion AI Technologies
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Top Trends Reshaping the Future of Retail Industry in 2021

Retail Tech Trends: What’s Next in-store for you in 2021?

From rapidly changing customer behavior to logistics issues, retail businesses across the globe are affected by COVID-19. Here’s an infographic displaying the challenges faced by the retail industry, and how new technologies are helping retail brands run the business smoothly and keep the ‘economy’ rolling. … Read More

[Video] Indiatimes feature Entropik Tech on their video series #TechProbe

Startups to look out for in the AI Domain – Entropik Tech

The article was originally published at : Enterpriseitworld Magazine   Read the original article at: http://www.enterpriseitworld.com/print-magazine/may-issue-2019/

Entropik Tech awards its communications mandate to Mavcomm Consulting

Originally Published on Exchange4Media.com Entropik Tech helps brands decode their consumer’s subconscious responses using Emotion Recognition Technologies like Brainwave Mapping, Facial Coding & Eye Tracking. Entropik Tech, a pioneer in the space of EmotionAI, which recently raised $1.1 million investment … Read More

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