Emotion AI: The Future of Consumer Research in Retail

The Covid-19 pandemic has ushered in numerous changes to the retail landscape. The industry is transforming- from an increased emphasis on redesigning stores as per physical distancing norms, mushrooming contactless payment systems to retailers struggling to maintain in-store footfall when … Read More

In The News: Entropik Makes a Mark in the Deep Tech Space

Did you know that 14% of the total investments from funding agencies and VC firms in 2020 were in deep-tech ventures? These statistics from NASSCOM’s annual startup report are up from 11% in 2019. Moreover, 87% of the 2020 investments … Read More

In The News: Entropik Boosts Emotion-Driven Branding

As a subset of Artificial Intelligence, Emotion AI is emerging as a resourceful technology in detecting and interpreting human emotional signals. The disruptive technology of emotion recognition is ushering in changes to the consumer insights industry, and market research methods … Read More

Entropik Features in Analytics Insight’s Top 15 Emotion AI Startups

The adoption of AI, ML, IoT, deep learning technologies, and the growing need for emotional connection in digital communications in the post-COVID-19 scenario has led to rapid disruption from companies worldwide. The emotion detection and recognition industry is slated for exponential growth … Read More

Entropik’s Emotion AI Tech Enabling Global Brands Decode How Customers Feel About Them

Consumers’ cognitive responses and behaviour towards brand elements, communication and marketing Ads have a significantly greater influence on their purchase intent. While customers may not realize that their emotions drive their purchases, research indicates that 95% of shopping decisions are emotion-driven. Brands … Read More

Entropik Secures Finalist Spot under Two Categories At The 11th Aegis Graham Bell Awards (AGBA)

Entropik is a leader in Emotion AI and deep-tech innovation, earned finalists spots in the categories of Innovation in EdTech and Innovation in AI in the 11th Aegis Graham Bell Awards (AGBA). Entropik was nominated for Innovation in EdTech, Innovation in ConsumerTech, and Innovation in AI.   The … Read More

How Bengaluru-based Entropik Tech decodes user emotions to help brands win customers

Entropik’s Emotion AI Tech Helping Brands Win Big by Decoding Consumer Emotions

“In a virtual environment, users can go through a whole shelf, which includes the clients’ package and a bunch of competitor packages. Our Emotion AI Tech tracks exactly where do they look, how much time they spent on a particular package,” says Ranjan Kumar … Read More

Emerging Technology Trends in HR to watch out for in 2021

Emerging Technology Trends in HR to watch out for in 2021

Emotion AI tech hold the key by having the ability to compensate for the lack of human touch and the absence of brimming workspaces. Emotion AI has the power to revolutionize the workplace of the future. … Read More

"Powered with technologies such as eye-tracking, facial coding, and UX testing techniques in Emotion AI, educators can reform their content to maximize the student's learning. AI-driven emotion analytics and algorithms can also help teachers gain insights into the emotional intelligence, learning abilities, and behavioral skills of each student," writes Ranjan Kumar,

Future of Emotion AI In The Education Sector

The ongoing coronavirus pandemic and accompanying lockdown brought ripples across the global education sector. Millions of students shifted to online learning overnight. As several industries across the globe incurred losses, the EdTech industry witnessed a boom like never before.  With … Read More

Born On Campus: IIT Kharagpur engineer Ranjan Kumar has turned a college project into an insights providing start-up

Born On Campus: IIT Kharagpur engineer Ranjan Kumar has turned a college project into an insights providing start-up

In the News: Face it! Here’s your feedback “Money never starts an idea; it is the idea that starts the money,” said W J Cameron, and the birth and rise of Entropik Tech personify the quote. Everybody has watched movies … Read More

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