Ad In Review

Top 10 Most Talked About Ads

Top 10 Most Talked About Ads In #Year2020

From Tanishq’s Ekatvam to Ryan Reynolds’ Satan Meets 2020, see if your favorite ad made the cut. Entropik analyzed consumer responses as they watched some of 2020’s most discussion –stirring Ad creatives. … Read More

Ad In Review: WhatsApp Launches Print & Digital Ads for Damage Control after Privacy Notification

“WhatsApp respects and protects your privacy” and “Respect for your privacy is coded into our DNA,” the newspaper ads were remarkably different from its clarifications online. The platform’s digital elucidations included, “WhatsApp does not keep logs of who everyone is messaging or calling” and “you can set your messages to disappear,” highlighting the ‘Disappear’ feature of the app, launched recently. … Read More

Ad In Review: Oppo’s #BeTheInfinite feat. MS Dhoni

The commercial is a masterstroke from Oppo, getting millions of views not only because it was featuring Ms.Dhoni but also because it connected with the emotion of every Indian Child’s dream i.e to become a ‘Cricket Star’, and how the passion and dedication can help them to be the one. … Read More

Ad In Review: Samsung’s #TheOmnipresentBoss Ad Campaign

Samsung delivers a concise message with an interesting ad campaign  #TheOmnipresentBoss, subtly highlights the latest product feature – #AltZLife – ‘Quick Switch’  Samsung’s new ad teaser titled, ‘The Omnipresent Boss’, featuring Gajraj Rao as a spying boss, garnered over 40-million … Read More

Ad In Review ‘Heineken – Back to the Bars’

Heineken’s 60-secs Ad #BacktotheBars, imagines the new normal at clubs in a pandemic-stricken world.Affect Lab deployed the Emotion AI tech to figure out what caught the viewer’s attention, how engaged audiences were to the ad film, and how long did they maintain continuous attention. … Read More

Ad In Review: Behind Nike’s Internet-Breaking Creative #YouCan’tStopUs

Ad In Review: Behind Nike’s Internet-Breaking Creative #YouCan’tStopUs

Nike’s 90 secs the blink-and-you-miss-it ad- ‘You Can’t Stop Us,’ featuring 53 athletes, having 60+ million views on YouTube, let’s unearth the unstated response & reactions from viewers using Emotion AI tech … Read More

Ad In Review: ‘A Climate Change Promise from Apple’, Affect Lab’s Emotion AI Tech Decodes the Heart Tugging Creative

Ad In Review: Entropik Tech Decodes the Heart Tugging Ad from Apple

‘A Climate Change Promise from Apple’, Affect Lab – Emotion AI Platform Decodes the Heart Tugging Creative with Emotion AI Technologies
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Ad In Review - Tanishq by Tata Group

Let’s Decode Tanishq’s Ekvatam Commercial Using Emotion AI

Tanishq’s Ekvatam video commercial recently found itself mired in a raging controversy, largely fueled by social media. The advertisement garnered an immense amount of attention, unfortunately for wrong reasons. Ever since the day of its launch, the ad became a … Read More

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