Blog LP Masonary

  • Decoding Human Emotions using AI

    Facial coding, Eye-tracking, Brainwave Mapping

Credit card design preference testing – Case Study

A 100-year-old major Public listed bank headquartered in Malaysia with its presence in the APAC region. The bank provides banking services and financial products, which include property, auto, personal loans, payment products, share financing, investment, and insurance, as well as

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Digital transformation with enhanced UX – Case Study

As a part of their Digital Transformation, this MNC designs & develops digital interfaces for their Banking client across various workflows.  Customer was looking to evaluate the User experience and UI efficacy for Banking Chatbot experience to audit its efficacy

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Retail packaging design test
Retail packaging test – Case study

A major consumer products brand is evaluating various Pack Designs to be rolled out for its Snacks Product . They wanted to evaluate the salient features of the Pack to be ,Stand out in a shelf, capable of strongest holding

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Pack design testing – Case study

A major consumer products brand is evaluating various Pack Designs to be rolled out for its Snacks Product. They wanted to evaluate the salient features of the pack to stand out in a shelf, capable of strongest holding power, Communicates

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